February 2012
14 posts
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An inside look at how The Weather Channel has...
Social Media platforms have provided an unprecedented way to share and break news. Stephanie Abrams, one of The Weather Channel’s star meteorologists, is aware of its increasing value for broadcasting information to the masses.
At the forefront of both ultiizing social media and innovating in how to connect with viewers when they need information most, Stephanie uses social media to...
Today is the LAST day for Shorty Award...
Nominating for the Shorty Awards ends tonight at 11:59 PM EST! Have you made your nominations yet? Remember to honor all of your favorites in social media before it’s too late! Check out a collection of last year’s Shorty Award recipients:
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Happy Valentine's Day, Shorty Tweeps!
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What's your most narcissistic moment?
Remember to campaign for your glorious self by uploading videos, filling out your shorty interview and posting badges before nominations close on Friday at 11:59 PM EST!
Also, check out this highlight from last year featuring Jim Gaffigan:
Shorty Award winner SXSWi set for their biggest...
We’re pretty excited about the Shorty Award-winning South By Southwest Interactive (SXSWi) conference in Austin, Texas, which will be held March 9-13. SXSWi is the place where startups get launched, deals get made, and social media gets organized. If you are interested in social media, SXSWi is the place to be. (And they know it—last year at the Shorty Awards, SXSW won the award for Best...
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Have you nominated your #LifeSavingHero yet?
Remember to nominate your #LifeSavingHero before it’s too late! Nominations close Friday at 11:59 PM EST, so nominate a Coast Guard member, a firefighter, a police officer, or any other life-saving hero now!
If you know someone who actively saves lives using social media, nominate them for a #LifeSavingHero Shorty Award. Presented with the Weather Channel, #LifeSavingHero honors the best...
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Only a few days left to nominate your favorite...
Have you nominated your favorite YouTube star using #BreakoutCelebrity yet?
Created in partnership with A&E’s Breakout Kings (premiering Sunday, March 4th), this award will go to a YouTube star whose unorthodox and innovative use of Twitter, Facebook and social media has allowed them to become famous and take their careers to the next level.
We know you spend most of your days, weeks and...
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Only one week left to nominate someone for a...
Remember to nominate your favorites for a Shorty Award! Voting ends in just one week on Friday, February 17, at 11:59 PM EST. We then start the next phase of the Shorty Awards, which ends in scenes like this:
Love a particular Twitter? Addicted to a YouTube stream? Then be sure to nominate them for Shorty Award before we hand the cards over to the prestigious Real-Time Academy.
So go...
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Shorty Awards are using Spredfast!
Have you submitted your company’s social media manager for our Industry Awards yet?
The Shorty Awards are in full force right now. To manage all of the content and our channels we’ve been using Spredfast, the presenter of our Social Media Manager Industry Award and the social media management platform provider helping organizations unlock social business potential.
For...
Social media conquers severe #weather in 2011
With hurricanes, tornados, fires, heat waves, and cold spells, this was a year for the record books. More than ever, the social web has proved an essential place for those closest to severe weather to share updates, status reports and warnings about what’s going on and what’s to come.
Who helped you stay on top of 2011’s major #weather events? Nominate them for a Shorty Award in...
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Make sure your favorite #Celebrity gets yet...
Nominate your favorite #Celebrity for a Shorty Award, created in partnership with @BIO!
Let’s be real, celebrities want more recognition nowadays than just an Oscar or a Grammy. At the end of February, they’ll likely feel underwhelmed with these cliche awards under their belts. That’s where you, the core of their fanbase, come in!
We’ve already received thousands of...
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Nominate the best #UKStartup on social media
For the first time, nominate your favorite #UKStartup!
The exciting world of tech startups is growing each day, crossing oceans and extending far beyond Silicon Valley. Social media has become an integral part of every new startup, so it’s only natural that the Shorty’s would recognize their success, with the help of our marketing juror from the...
Nominate your go-to #weather guru for a Shorty...
Have you nominated a #weather expert for a Shorty Award?
The #Weather Shorty Award, presented in partnership with The Weather Channel, will be awarded to the person who does the best job covering the weather on Twitter, the social web and iWitness. Here are a few examples from the category’s Shorty Interviews (click to see the nominee):
Nominate your favorite #weather expert...
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Vote for the Best of the Super Bowl
Start nominating or submit an entry!
Super Bowl 46 is just around the corner and what better way to show your incessant fandom than by nominating your favorites in #football, #athlete and #sportsteams.
But there’s more to the Super Bowl than the players on the field. What would an afternoon of debauchery be without the impressive Super Bowl ads that are rolled out each year?
In their...
January 2012
13 posts
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Get off the couch and nominate #SocialFitness!
Have you nominated someone for a #SocialFitness Shorty Award yet?
Social media: it’s for more than just procrastinating at work. In fact, sometimes it can even be used to get you healthy and more active. (No, we’re not talking about running to your local food truck.) When social media and fitness collide, the Shorty Award for #SocialFitness is born.
Here are a few sample tweets...
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Announcing Nick Cannon as new Real-Time Academy...
Good news: superstar Nick Cannon, Founder of NCredible Entertainment and Chairman of TeenNick, has just joined the Shorty Awards’ Real-Time Academy, the group judges picking the winners of the Shorty Awards! Cannon currently stars as the host of America’s Got Talent, is a recurring character on Up All Night, just cameoed on an episode of 30 Rock, and next month will star on a new Comedy...
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Have you hugged your Social Media Manager lately?
Social Media Managers from NASA, The Ramey Agency, Oxygen, Viking Range Corporation, Rogers Communications, dadzclub ltd, Bitchin’ Kitchen and Glamour Magazine have all been nominated for the Shorty Industry Award for Best Social Media Manager. Have you?
Social media managers wrangle zillions of bits of content from the social web every day, connecting their brand with billions of users in...
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Brands and agencies: Entering the Shorty Awards...
Submit now!
The submission process for the Shorty Industry Awards has been completely redesigned to make the process simpler, cleaner and shorter. Now you can enter in multiple categories at once, save your entry and complete it over time, and add a few tidbits of information along with a picture to your new public company profile. And the golden nugget - you now have more time to try it out!...
Nominate your favorite #billionare for a Shorty...
Have you nominated your favorite #billionaire yet?
This is a category for the 1% of the 1%. These billionaires are philanthropists, celebrities, and entrepreneurs. Using social media, they save lives, make products, and at the very least make our lives a little bit more entertaining. These billionaires are awesome—and we’re betting you know some more. After all, you can’t buy...
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Fill out your Shorty Interview, we want to get to...
Click here to fill out your Shorty interview!
The nomination period for the Shorty Awards are well underway and already clever, strategic, funny, ridiculous and overall fantastic Shorty interviews are being filled out.
Check out a few examples from the #FakeAccount category (click on the answers to see who said them):
Fill out your Shorty interview now!
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Make a nomination for a real #LifeSavingHero!
Nominate someone now for being a real #LifeSavingHero! We’re introducing this new category in addition to the #hero category so you can nominate, firefighters, police officers, Coast Guard members and more individuals actually saving lives.
The social web has allowed real, life-saving heroes, who may have otherwise gone unnoticed to become recognized for the life-saving work...
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Nominate your favorite #College on Social Media!
Have you nominated your favorite #College for a Shorty Award yet?
Social media has brought an entirely new dimension to education. The Shorty Award for #college will be presented to an institution of higher learning who uses social media to effectively engage with students and, most importantly, demonstrates school spirit.
Whether it’s keeping students up to date on campus and local news,...
Make a nomination for your favorite #CelebrityBIO!
Have you nominated your favorite #Celebrity for having the most creative #BIO?
You guys are amazing… thanks for all the @shortyawards love
— Jonas Brothers (@JonasBrothers) January 5, 2012
The definition of a celebrity has been changed forever as Twitter, Facebook, YouTube and the social web has provided a giant red carpet for the biggest names around the globe to impress fans, give inside looks...
Nominate your favorite #YouTubeStar
Who’s your favorite #YouTubeStar? Nominate your favorites now in the brand new Shorty category we just launched with A&E’s Breakout Kings. Tweet with #YouTubeStar or #BreakoutCelebrity and your nominations will register.
You no longer need to appear in a film, TV show, or win a national competition to become famous. Today’s breakout celebrities now emerge as YouTube stars earning...
Hey journalists, have you made a Shorty nomination...
We tracked journalists tweeting about the Shortys using Muck Rack Pro, the sponsor of our #PR category (http://muckrack.com/gopro), alerts.
Have you made your campaign video yet?
In just 48 hours we received over 100,000 nominations! With record-breaking numbers like this it’s more important than ever for you to get your campaign on track before voting ends on February 17, 2012.
But how?! A campaign video of course!
Last year, nominees fled to YouTube to share why they deserved a Shorty Award. This year, we made it simple for you to embed a video on your Shorty...
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The Polls Are Open.
Start voting!
We know you’ve been sitting at your computer for hours, itching for voting to open. Well friends, the time has come, and this year we have even more tools to help you campaign for social glory. Just go to http://shortyawards.com/you, upload a campaign video using our new embed feature, fill out the Shorty interview, and tell the world why you deserve a Shorty Award. Like any...
December 2011
2 posts
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Shorty Awards voting launches next week, who have...
Celebrities, influencers and organizations around the globe took the time to share a 140-character tweet nomination to honor someone they knew was making a difference in the world through the use of social media. Here are some notable nominations and Twitters about the Shorty Awards from the 2011.
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Announcing leading world thinker on business and...
The Real-Time Academy Marketing Jury, the group of judges that decide the winners of the Shorty Industry Awards are delighted to announce that Don Tapscott, one of the world’s leading authorities on innovation, media, and the economic and social impact of technology will be joining the jury. Don has authored or co-authored 14 widely read books, including Paradigm Shift, Grown Up Digital,...
November 2011
3 posts
#EmergingComedian finalists on how Twitter has...
We partnered with the New York Comedy Festival on the first #EmergingComedian Shorty Award to highlight how Twitter is accelerating the careers of the next generation of humorists. On Sunday at the Laugh More NYC show hosted by Elvis Duran, Harrison Greenbaum was announced as the winner of the #EmergingComedian Shorty Award. He then performed ten minutes of audience-captivating, hilarious comedy....
The future of comedy is on the social web:...
The Shorty Awards are breaking the barriers of comedy and recognizing the future of “funny.” You guessed it! Comedians are going social and the Shorty Awards, in partnership with the New York Comedy Festival in association with Comedy Central, will crown the royal heir to the future of social comedy with the #EmergingComedian Shorty Award!
Meet the finalists, our distinguished...
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Shorty Awards wishes you a Happy Social Media...
The Shorty Awards team is thrilled to announce Social Media Manager Appreciation Day (#smmad), a virtual acknowledgment via the social web in honor of our presence at Social Media World Forum (#smwf). Now in its second year, SMWF will be providing a format for networking, engagement and lots of social media debate around the latest tools, technologies, platforms and emerging trends with...
October 2011
2 posts
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Announcing the #SocialFitness Shorty Award!
The Shortys are delighted to announce the #SocialFitness Shorty Award, in partnership with Anthem’s Health Join In, for an individual who helps others to make healthy choices in their lives through their influence on social media. The award will go to someone who changes the lives of others by sharing healthy ideas, positive thinking, and diet and exercise tips anyone can use to improve...
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The #EmergingComedian Shorty Award with the New...
Does this describe you or someone you know? ● You have a Twitter account and other social media account. ● You’re constantly laughing at the content you’re producing. ● You’re so impressed with how funny you are on social media that you know you’re the next #EmergingComedian. We have a solution for you! In honor of the biggest week of comedy of the year, the New York Comedy...
September 2011
1 post
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Join the Shorty Awards and Laugh For Sight comedy...
In honor of Laugh for Sight (http://laughforsight.com), the benefit comedy show, the Shorty Awards are hosting an exclusive Twitter chat with legendary comedian Steven Wright(http://www.stevenwright.com). Make sure you follow @ShortyAwards @StevenWright and @LaughForSight during the event. To follow the conversation of the Twitter chat use and tweet with #StevenWright. From now until 7pm on...
July 2011
1 post
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A recap of our Comic-Con chat with G4's @AOTS and...
Last night we co-hosted a chat on Twitter with Shorty #television winner Attack of the Show (@AOTS), from G4TV. Comic expert and @AOTS corresponded Blair Butler (@TheBlairButler) answered questions about social media, Comic-Con, her new comic book and even about Ben & Jerry’s ice cream! Here are some highlights from the fans that asked questions:
@CherryGarcia: If we (Ben &...
April 2011
21 posts
6 tags
Benefit Cosmetics Wins the Shorty Industry Award...
Benefit Cosmetics’ Bazaarvoice Ratings & Reviews was awarded the Shorty Industry Award for Best Use of Twitter or Facebook for E-Commerce at the 3rd Annual Shorty Awards on Monday, March 28, 2011 in New York City.
Overview: Benefit Cosmetics, a global beauty brand based in San Francisco, uses Twitter and Facebook to encourage customers to review and promote its products. In April 2010, the...
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Gillette Wins the Shorty Industry Award for Best...
Gillette’s Blade Change Challenge was awarded the Shorty Industry Award for Best Social Game at the 3rd Annual Shorty Awards on Monday, March 28, 2011 in New York City.
Overview: Razor company Gillette launched a new ad campaign in 2010 to get male customers to replace their worn razor blades on a more regular basis. Working with the firm Proximity Canada and the interactive game application...
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Lionsgate and The Visionaire Group Win the Shorty...
Lionsgate and The Visionaire Group’s The Last Exorcism’s Chatroulette Reactions was awarded the Shorty Industry Award for Best Viral Campaign at the 3rd Annual Shorty Awards on Monday, March 28, 2011 in New York City.
Overview: In 2010, Lionsgate film company teamed up with digital agency The Visionaire Group to promote the August 27 release of the horror film The Last Exorcism. The...
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HBO's True Blood Wins the Shorty Industry Award...
HBO’s True Blood (@TrueBloodHBO) Season 3 Premiere was awarded the Shorty Industry Award for Best Use of Twitter in a Marketing Campaign at the 3rd Annual Shorty Awards on Monday, March 28, 2011 in New York City.
Overview: True Blood is an HBO drama series about vampires created by Alan Ball. For the Season 3 premiere in June, 2010, the show’s marketing team launched a digital media...
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SocialVibe.com & The Trevor Project and Ken Block...
SocialVibe.com & The Trevor Project’s Daniel Radcliffe Video and Ken Block’s Gymkhana Three, Part 2 were awarded the Shorty Industry Award for Best Location-Based Marketing at the 3rd Annual Shorty Awards on Monday, March 28, 2011 in New York City.
Daniel Radcliffe Video for Socialvibe.com & The Trevor Project Overview: British actor Daniel Radcliffe, best known for his...
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Bravo's Top Chef Just Desserts Wins the Shorty...
Bravo’s Top Chef Just Desserts was awarded the Shorty Industry Award for Best Location-Based Marketing at the 3rd Annual Shorty Awards on Monday, March 28, 2011 in New York City.
Overview: The cable channel Bravo, which is owned by NBC Universal, was the first entertainment brand to partner with Foursquare, in January 2010, and with the location‐based meal recommendation sharing...
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Miss USA and Miss Teen USA Present at the 3rd...
Miss USA 2010 Rima Fakih (@TheRealMissUSA) and Miss Teen USA 2010 Kamie Crawford (@TheRealTeenUSA) presented the #Charity Shorty Award to The Trevor Project (@TrevorProject) at the 3rd Annual Shorty Awards on March 28, 2011 at TheTimesCenter in New York City.
Before the ceremony, Rima and Kamie participated in a Shorty Interview, conducted by our friend, Sree Sreenivasan (@sree).
For...
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MTV Shows Its Love for Twitter at the 3rd Annual...
While MTV won a Shorty Industry Award for their 2010 VMAs Twitter Tracker, they also had a broad presence at the 3rd Annual Shorty awards.
In attendance was MTV’s Twitter Jockey, Gabi Gregg (@MTVTJ), who participated in a Shorty Interview prior to the ceremony,conducted by our friend, Sree Sreenivasan (@sree).
During the ceremony, MTV played a 10 On Top video made exclusively for the...
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MTV Wins the Shorty Industry Award for Best...
MTV’s 2010 VMAs Twitter Tracker was awarded the Shorty Industry Award for Best Integration of Social Media with Traditional Media at the 3rd Annual Shorty Awards on Monday, March 28, 2011 in New York City.
Overview: Prior to the 2010 Video Music Awards, MTV launched an application called the MTV VMA Twitter Tracker. The web-based visual application displayed tweets and trending topics...
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Dennis Crowley Presents the Foursquare Shorty...
This year, the Shorty Awards introduced special awards, which included Mayor of the Year and Location of the Year on Foursquare. Dennis Crowley (@dens), co-founder and CEO of Foursquare was at TheTimesCenter in New York City to present the new awards.
Foursquare Location of the Year was awarded to South by Southwest (@SXSW), where Foursquare launched in 2009.
Baratunde Thurston...
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Threadless Wins the Shorty Industry Award for Best...
Threadless (@threadless) was awarded the Shorty Industry Award for Best Brand Presence on Twitter at the 3rd Annual Shorty Awards on Monday, March 28, 2011 in New York City.
Overview: Threadless is a community‐focused online apparel store operated by the Chicago‐ based company skinnyCorp. The public can vote on new designs, and the best are sold online. Threadless approaches its verified...
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CNN's Ali Velshi Presents at the 3rd Annual Shorty...
CNN’s Ali Velshi (@AliVelshi), chief business correspondent, anchor of CNN Newsroom and self-proclaimed “Shorty” presented the #NokiaConnects Connecting People and #Finance Awards at the 3rd Annual Shorty Awards on March 28, 2011 at TheTimesCenter in New York City.
Velshi presents the #NokiaConnects Connecting People Shorty Award to Shannon Miller (@shannonmmiller)
Ali...
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Threadless and Carnival Cruise Lines Win the...
Threadless and Carnival Cruise Lines were awarded the Shorty Industry Award for Best Brand Presence on Facebook at the 3rd Annual Shorty Awards on Monday, March 28, 2011 in New York City.
Threadless Overview: Threadless is a community-focused online apparel store operated by the Chicago-based company skinnyCorp. The public can vote on new designs, and the best are sold online. Threadless...
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Jim Gaffigan Brings the Laughs to the 3rd Annual...
Platinum-selling comedian and actor Jim Gaffigan (@jimgaffigan) presented the #Food and #Weird Shorty Awards at the 3rd Annual Shorty Awards on Monday, March 28, 2011 in New York City.
Gaffigan is currently starring in the Broadway revival of That Championship Season with fellow Shorty Award presenter Kiefer Sutherland at the Bernard B. Jacobs Theatre in New York City.
Gaffigan presents Epic...