The Official Shorty Awards Blog

Have you made your campaign video yet?

In just 48 hours we received over 100,000 nominations! With record-breaking numbers like this it’s more important than ever for you to get your campaign on track before voting ends on February 17, 2012.

But how?! A campaign video of course!

Last year, nominees fled to YouTube to share why they deserved a Shorty Award. This year, we made it simple for you to embed a video on your Shorty profile so even more people can bask in your greatness.

5 Steps To Making An Awesome Video:

Keep it short. We all know how small of an attention span people have these days.

Show ‘em what you got. One of the many times that it’s OK, nay, encouraged to brag.

Tell ‘em how to vote. “I nominate @TwitterUser for a Shorty Award in #Category because…”

Make it fancy. Get Creative. Use Shorty logos and backgrounds to spice things up.

Share with the world! Upload to YouTube and embed here.

Need some inspiration? Check out this campaign video from How I Met Your Mother.

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January 6, 2012